The Exabre Recommendation Engine
The Exabre Engine was designed and developed
using Artificial Intelligence techniques and our unique adaptive
Bayesian architecture, to build the best person-centric recommendation
solution for online retail and multi media deployments.
Over and above the core benefits of the Bayesian approach,
Exabre has spent many man years perfecting personalisation
and tuning techniques to ensure a fast and cost effective
deployment in very large scale implementations delivers immediate
benefits.
With use, the
Exabre engine will get to know each user individually, learning,
(and unlearning) their likes, dislikes, habits and preferences.
The more it is used the better it gets.
Our approach
delivers positive results in a number of ways, most specifically
for the retailer by increasing the probability of converting
a visit into a transaction, and for the user by providing them
with only relevant content, offers and advertising. The Exabre
Recommendation Engine is ideal for any market where personal
taste and a vast array of choices can be exploited. e.g. music,
books, videos, games, wine etc. The recommendations can be
provided on line, in-store and or mobile.
Exabre provides
its Recommendation Engine as licensed software to be integrated
into an existing client or partner proposition, with comprehensive
support and tuning services, or alternatively Exabre can provide
a complete managed and hosted solution.
The Filter
The Filter uses the Exabre Recommendation Engine to initially provide iTunes
users with personalised playlists and store recommendations. The Filter software
analyses a user's
music collection on their PC, rather than just what they might have purchased
from a digital store, to enable us to deliver a range of innovative personalised
features, such as automatic Playlist Generation, "what's missing" from a collection,
Store recommendations and the ability to deliver automated "one click" daily
refreshes to an iPod or Portable Music Player.
The Filter launched in Q4 2006 is
available as a free download from TheFilter.com
The technology behind The Filter
and the Exabre Recommendation Engine can be licensed to provide
an innovative Branded application for online, lifestyle and digital
entertainment providers. |
